Whitney Allen Patel
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Buffalo Wild Wings at GABF

Buffalo Wild Wings asked us to pitch for their sponsorship of the Great American Beer Festival. They serve more craft beer than anyone else in the US, but that hardly gave them beer-street cred. By acknowledging that and then showing them how to craft an authentic story around their brand and beer, we showed them how to have an honest relationship with festival attendees. Oh, and they hired us.

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